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JAY BROWN

Marketing Stratigest

  • LinkedIn

With a diverse background as a Photographer, Content Collector, and Marketing stratigist, my expertise in digital marketing seamlessly aligns with your needs. I specialize in social media management, data-driven decision-making, and crafting successful email campaigns.

My experience extends to event coverage and community engagement, highlighting my active participation in digital discussions. I am confident that my skills will be a valuable asset, significantly contributing to your team's success. Let's embark on a journey of strategic growth and impactful marketing together.

Digital Marketing Strategy

Google Ads Optimization

Facebook Ads Social Media Strategy

Performance Analysis Analytics

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Professional Summary

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As a versatile professional with a rich background in marketing, operations, and digital strategy, I bring a wealth of experience to drive success across diverse industries. In my current role as a Photographer and Marketing Associate at Foodheads, I excel in photographing and curating engaging content that showcases the unique offerings of local chefs and restaurants. My strategic approach to social media management has consistently increased follower engagement and heightened brand awareness.

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In my previous role as Lead EoG Operator at YoutubeTV, I demonstrated strong leadership by consistently meeting monthly entry goals. I played a pivotal role in developing processes for national station turndowns and data entry, ensuring top-notch quality for major events like the Super Bowl and Oscars. My proficiency in utilizing Google Analytics and other analytical tools underscored my ability to make data-driven decisions, contributing significantly to campaign success.

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My earlier experiences as a Digital Marketing Intern at Nestlé, JCPenney, and HoneyDanielz LLC further honed my digital marketing skills. Managing client campaigns, utilizing platforms such as Facebook Ads Manager and Google Ads, and providing insightful analyses, I showcased a strategic mindset and a capacity for data-driven decision-making.

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With a focus on marketing strategy, digital expertise, and proven success in operations, I am poised to contribute effectively to your organization's growth and success. I am enthusiastic about the opportunity to bring my diverse skill set to a dynamic team focused on strategic innovation.

Projects

Austin Food Heads

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- Crafted compelling content, comprising written articles, interviews, and multimedia elements, to highlight the distinctive offerings of local chefs and restaurants.
- Oversaw and maintained social media accounts, executing strategies that significantly enhanced follower engagement and bolstered brand awareness.
- Implemented a strategic ad funnel, resulting in a remarkable 165% increase in ROI.
- Utilized social media analytics tools for performance tracking, actively engaging with comments and messages to cultivate a positive online presence.

Honey Danielz LLC

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- Led the oversight of the company's social media channels, managing the creation, scheduling, and response management of posts.
- Executed comprehensive market research to inform product development and promotional strategies.
- Generated detailed reports on campaign performance, proposing recommendations for optimization and improvement.
- Achieved a remarkable 200% increase in engagement over a 6-month period.

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Nestle

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- Achieved a 102% increase in ROI by implementing and overseeing the management of multiple client campaigns.
- Established a comprehensive strategy to strengthen the competitive advantage of clients through effective utilization of Google Analytics.
- Utilized platforms such as Facebook Ads Manager, Google Ads, and email marketing to drive traffic, generate leads, and increase sales for clients.
- Managed multiple client campaigns, handling the development of content calendars, creation of ad copy and graphics, and analysis of campaign performance.
- Developed and maintained client relationships, providing regular updates on campaign performance and making recommendations for optimization and improvement.

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